SM 3550 - Sport and Adventure Tourism

This course introduces the student to one segment of sport, recreation, and leisure that accounts for more than a billion dollars annually in the sport/recreation/leisure industries. In particular, this course is designed for sport & recreation majors, business majors, or kinesiology majors interested in exploring this exciting industry segment. Various areas within sport tourism will be analyzed including economics, society and culture, marketing, sport competition, event management, risk management and liability, and eco‐tourism and the environment, as well as an historical overview of sport tourism. Prerequisites: SM 1510/KI 1510 and 30 credits. (4 Credits)