2019-2020 Residential Undergraduate Catalog 
    
    Nov 29, 2021  
2019-2020 Residential Undergraduate Catalog [ARCHIVED CATALOG]

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BU 3630 - Personal Selling and Client Relationships


This course focuses on direct selling, one of the key elements of marketing promotion. Utilizing a variety of methods, this course provides students with the tools and skills necessary to build long‐term relationships that result in successful sales outside a fixed retail location. Prerequisites: BU 2220 , BU 2510 . (4 Credits)



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