2018-2019 Residential Undergraduate Catalog 
    
    Mar 28, 2024  
2018-2019 Residential Undergraduate Catalog [ARCHIVED CATALOG]

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BU 1110 - Business, Innovation and the Entrepreneur


This course is an introduction to the world of business, with a focus on innovation. Traditional topics of accounting, marketing, management, economics, law, and strategy will be examined from the perspective of an entrepreneur and innovative business leader. Students will learn the basics of Excel, and participate in activities that develop the innovative, entrepreneurial mind. Marketing projects, case studies, and accounting projects will be completed culminating in a business start‐up presentation. (4 Credits)



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